IBM Db2 - The Ultimate Database for Cloud, Analytics & Mobile
DB2 for Linux, Windows & UNIX
Olivier Bernin - DB2 Development Manager Dublin
For those of you who are considering if you should begin weaving business analytics more tightly into the fabric of your call center operations read my blog: Business Analytics in the Call Center, an interesting opportunity!
Added by Rebecca Wormleighton on April 30, 2014 at 14:01 — No Comments
What business applications are deployed on your #System z? Complete this 5 min survey. https://ibm.biz/BdRgT2
Added by Rebecca Wormleighton on April 22, 2014 at 15:50 — No Comments
Are you asking yourself things like,
Added by Rebecca Wormleighton on April 21, 2014 at 16:59 — No Comments
Did you attend IDUG London DB2 for z/OS Track yesterday?
If you missed the event don't worry we will be planning more events like this, here are the
presentations, subscribe to "World of DB2" to ensure you receive notifications of our events.Continue
Added by Surekha Parekh on April 17, 2014 at 18:00 — No Comments
Recently, I was meeting with a DB2 for z/OS client, and the topic of Next Best Action (NBA) came up.
My client's challenges are that although they consider the "lifetime value" of the customer in their marketing messaging and fraud detection algorithms:
(1) Marketing messages are both segment based (or shotgun blast) and often ill-timed for the customer based on their value and behavioral lifecycle. Customers receive multiple outbound messages per month.
(2) In many…Continue
Added by Jeff Feinsmith on April 3, 2014 at 18:38 — No Comments